Empowered. Passionate. Exhilarated.
The largest crowd in the National Women’s Soccer League history with 63,004 fans in attendance took place in Denver, CO at Empowered Field at Mile High, home to the Denver Broncos. This record-breaking number of fans couldn’t have happened at a better stadium, on a more perfect day in an electric environment in the Mile High City.
The Denver Summit brought in more fans than the “No Kings” crowd right around the corner from the stadium, proving to the world that Denver, Colorado is a “Soccer Mecca” long overdue for a professional women’s soccer team. Hometown heroes Lindsey Heaps (Golden, CO), Ally Brazier (Colorado Springs, CO), Janine Sonis (Highlands Ranch, CO), and Jordan Baggett (Littleton, CO) all got to live out their childhood dreams being getting the chance to play at home in front of 63,004 fans.
NWSL Commissioner, Jessica Berman, mentioned that 50,000 tickets were already sold the second week of March for the Denver Summit FC’s inaugural home opener at Empowered Field on March 28th with tickets being purchased at a rate to pack the house with a sellout crowd. On March 14th, the Boston Legacy set the NWSL record with 30,207 fans only to be doubled by the Denver Summit crowd two weeks later.
Seating 63,004 fans is a remarkable achievement concluding the rampant growth of women’s soccer across the United States, but the league isn’t only making waves with the fanbase, it is skyrocketing in value as well. The average NWSL team is now valued at roughly $184 million, which is a 77% spike since 2024. This significant increase has brought the attention of investors and companies such as “Project Level” which will more than likely be the largest funding company to focus on women’s sports planning to target youth sports teams and leagues. The Denver Summit is one of the teams that Project Level has already invested in.
Also, just days before kickoff, the Denver Summit secured a $40 million state of the art training facility after connecting into the private bond market seeking a source to fund a marvelous training facility. In the classic American movie “Field of Dreams” it was once said, “If you build it, they will come” and that is what we’re witnessing in real time for the Denver Summit. As the NWSL franchise values, unprecedented ticket sales and viewership increase, so do the number of investors.
The Top NWSL Franchise Teams Net Value:
The Washington Spirit – $196,000,000
Angel City FC – $335,000,000
Bay FC – $208,000,000
San Diego Wave FC – $200,000,000
Kansas City Current – $315,000,000
NWSL Commissioner Jessica Berman is very confident where the league is heading after her comment when she said, “I don’t think there’s any professional sport that has grown at the rate that we have. In 2021, an expansion team was sold for $5 million, and in November of 2025, four years later, we sold our 17th team to Arthur Blank in Atlanta for $165 million. Show me another league that in 4 years grew at that rate.” Rightfully so, she has got a point which makes it hard to argue against that. The growth by numbers is indisputable, and PWSL is well on its way to becoming one of the world’s premier women’s leagues in the world.
The NWSL’s Opening Weekend Attendance Numbers:
San Diego – 14,078
Orlando – 16,120
Washington – 19,215
Bay FC – 13,110
Angel City – 16,813
Boston – 30,207
Kansas City – 11,500
North Carolina – 8,159
The largest attendance crowd in league history during the opening weekend reached 129,202 with an average of 16,150 per game. The Denver Summit will play a huge part in the NWSL’s success as the years go by. The demand is there, and the NWSL is here to stay.
Dante Robinson | Senior PWSL Analyst for The NSR Network
